SPORTFIVE Announces Strategic Partnership Between MVM Dome and HEINEKEN to Enhance Event Experience

This collaboration will enhance the atmosphere at MVM Dome by ensuring that concert and sports fans can enjoy world-class events with the premium refreshment of Heineken beverages. Whether attending globally renowned music acts such as Robbie Williams, Katy Perry, and Tom Jones, or experiencing thrilling spectacles like Night of the Jumps, the Hungarian Darts Trophy, and the highly anticipated EHF FINAL4 Women’s handball tournament, guests will now have access to Heineken’s iconic product portfolio.

At the heart of this partnership is a mutual commitment to creating an unparalleled event experience. By integrating Heineken’s globally recognized brand with MVM Dome’s cutting-edge venue, this collaboration aligns two leaders in their respective industries to set new standards in event hospitality.

"The goal of MVM Dome is not only to host world-class events but to deliver an equally world-class guest experience. We believe that a successful event is one that leaves a lasting impression from arrival to the final applause," said András Igaz, CEO of SPORTFIVE Hungary. "Heineken is not only an iconic brand - it’s a proven global partner at the biggest sporting and cultural events worldwide, from festivals to the UEFA Champions League and Formula 1. This partnership reinforces our commitment to delivering first-class experiences at MVM Dome."

With this partnership, MVM Dome and HEINEKEN are poised to redefine the event experience in Budapest, ensuring that every concertgoer and sports fan enjoys an immersive, high-quality, and unforgettable event atmosphere. The collaboration is a testament to MVM Dome’s position as a premier venue for international entertainment and sports, further solidifying Hungary’s standing on the global stage.

Stay tuned for more exciting updates as we continue to bring world-class entertainment and premium hospitality experiences to Budapest’s MVM Dome.